/ the dtc growth clinic

The growth clinic for Direct to Consumer brands.

We diagnose why your store leaks revenue, then treat it with ads, CRO, and email that convert. Decisions run on behavioral data, not opinions.

22
brands treated
$548K
customer LTV analyzed
47
ad variants tested weekly
3
partner platforms
/ under our care

Brands we have treated.

28 brands, and counting
Blank Body logoCasa Childrenswear logoDivine Designs logoEatable logoFancy Farm logoHard Night Good Morning logoHigh Ground Elixir logoIbeauty Panama logoJess Beauty logoKaizen logoLeo And Luca logoLiving Royal logoMills Gourmet logoMitts logoNicole Clarece logoOur Little Treasures logoParking Lot Pirates logoPouch Mag logoPyvot logoSallyeander logoShimi logoSunken Skull logoThomas Blonde logoUltimate Living logoVain Foods logoWanderlust Black logoWeitzman logoZootility logoBlank Body logoCasa Childrenswear logoDivine Designs logoEatable logoFancy Farm logoHard Night Good Morning logoHigh Ground Elixir logoIbeauty Panama logoJess Beauty logoKaizen logoLeo And Luca logoLiving Royal logoMills Gourmet logoMitts logoNicole Clarece logoOur Little Treasures logoParking Lot Pirates logoPouch Mag logoPyvot logoSallyeander logoShimi logoSunken Skull logoThomas Blonde logoUltimate Living logoVain Foods logoWanderlust Black logoWeitzman logoZootility logo
/01 diagnosis

Most stores are sicker than they look.

The dashboard looks fine until you read the vitals. These are the symptoms we find first, and what each one quietly costs you.

01

Conversion rate flatlined

Traffic arrives. Almost nobody checks out. The leak is on the page, not in the ad account.

02

CAC climbing every quarter

You pay more to acquire the same customer, and the math gets worse after COGS and shipping.

03

Email list on life support

A big list that opens little and buys less. Owned revenue you already paid for, sitting idle.

04

Checkout that leaks

Carts fill, then empty at the last step. Friction, surprise costs, and trust gaps end the sale.

05

Product pages that do not sell

Strong products, pages that bury the one reason to buy under specs and stock photography.

06

No second order

One purchase and gone. No flow to bring them back, so lifetime value never compounds.

Scan your own store, free →14 questions, about 3 minutes, instant score
/02 the protocol

Diagnose. Treat. Scale.

A repeatable clinical protocol, not a grab bag of tactics. We find the cause, prescribe the fix, then compound what works.

01 / diagnose

Diagnose

We read the real data: RFM segments, funnel drop-off, and customer voice. We find the cause, not the symptom.

02 / treat

Treat

We prescribe and build. Ads, landing pages, CRO fixes, email and SMS flows. Every asset clears two quality floors.

03 / scale

Scale

Winners get budget. Losers die fast. We compound what works and report back in revenue, not impressions.

acquisition

Ads

Meta and Google creative that earns the click.

→
conversion

Website / CRO

PDPs, landing pages, and checkout that close.

→
retention

Email / SMS

Klaviyo flows that turn one order into many.

UX floor does it work

Every conversion surface clears the Baymard-grounded usability bar: form fields, guest checkout, trust placement, mobile, accessibility.

Copy floor does it convince

Every message clears the persuasion bar: awareness-stage match, voice of customer, proof, objections, one clear call to action.

/03 the proof

Case files.

Real diagnostics from real client data. Every number below is pulled from the brand's own analytics, not a template.

case 01 / eatable
$124.75 → $42.32
CAC (Paid social) • 14% → 37% MRR (Klaviyo Email Marketing Program)
EATABLEGourmet popcorn & gifts

Fixed leaky ROAS from paid-social media through a combination of pre-post click optimizations and content changes.

What we did. Klaviyo email program is major revenue driver with even split of campaign to flows.

case 02 / thomas blonde
21% → 36%
MRR (Klaviyo Email Marketing Program)
Thomas BlondeLuxury home & fragrance

6 figure monthly email program.

What we did. Scaled automated flows and segmented campaign cadence to build a 6-figure monthly email engine.

case 03 / shop the weitzman
4.7% → 0.02%
bounce rate • 9% → 27% MRR (Klaviyo Email Marketing Program)
Shop The WeitzmanMuseum store & Judaica

From 4.7% bounce rate to .02%.

What we did. Redesigned entire Shopify theme to modernize aesthetic.

case 04 / parking lot pirates
28%
of MRR (Klaviyo Email Marketing Program)
Parking Lot PiratesLifestyle & streetwear

Built email program from 0, originally just in-person sales.

What we did. Built website from 0.

/04 the work up close

Email that earns its open.

A live sample of the flows and campaigns we have built. Filter by type, then click any email to read it end to end.

/05 the chart

What you actually receive.

Not a deck of promises. Working assets that ship into your store and your accounts.

01

Behavioral personas

RFM-grounded segments and customer voice that drive every downstream asset.

strategy
02

CRO audit and prototypes

Funnel diagnosis with before and after mockups for PDPs, collections, cart, and checkout.

conversion
03

Email and SMS flows

Welcome, abandoned cart, browse abandon, post-purchase, and win-back, built in Klaviyo.

retention
04

Ad creative

Meta and Google static and video creative, tested by hook rate and scaled on what wins.

acquisition
05

Landing pages and PDPs

Production-style pages that clear both quality floors and translate cleanly to your theme.

build
06

Brand expression

Voice, palette, and design tokens documented so every asset stays on brand.

brand
Klaviyo PartnerMeta Business PartnerShopify PlusGoogle Ads
/06 engagement

How we work together.

Start with a diagnostic. Move to treatment when the cause is clear. Scope is transparent and scaled to your stage.

first visit

Diagnosis

free, no obligation

A live diagnostic of your funnel. Symptoms, root causes, and the three highest-leverage fixes, walked through with you.

Book a diagnosis
ongoing care

Treatment Plan

monthly retainer

We own conversion and retention. Email, SMS, and CRO, managed and reported in revenue every month.

Start a plan →
full funnel

Full Care

custom scope

Acquisition, conversion, and retention under one roof. Ads, site, and lifecycle managed end to end.

Talk to us
/07 questions

Before you book.

Quick wins from email and CRO usually land inside the first 30 to 60 days. Acquisition and retention compound over a quarter. We report in revenue from week one so you can see the trend, not guess at it.

No. The diagnosis is free and carries no obligation. Retainers run month to month once we have shown the work is paying for itself.

Shopify first for the storefront, Klaviyo for email and SMS, Meta and Google for paid. If you run another stack, we will tell you honestly whether we are the right fit.

The same specialists who diagnose your store build the fix. Strategy, copy, design, and QA are not handed off to juniors. You work with the people who made the call.

A real review of your funnel and analytics, the symptoms we find, the likely causes, and the three changes we would make first. You keep the findings whether or not we work together.

Revenue, ROAS, lifetime value, and retention rate. We do not report on impressions or reach. If a number does not connect to money, it does not go in the report.

/ book the diagnostic

Let us read your vitals.

A free diagnosis of your funnel, with the three highest-leverage fixes you can make this quarter.

Book a free diagnosis
no obligation, you keep the findings